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Aveeno

OLV, Social, Print, In-Store Display, and Web

Agency: DDB NY | Executive Creative Director: Lynn Mercado | CW: Claire Pippin


OLV

Everything you love about Aveeno Daily Moisture is now formulated for your face!


Organic Social

Ran Aveeno’s Instagram account with my copywriter, Claire from November ‘19 to April ‘21. We concepted, shot, and executed our ideas. And we were quick on our feet to respond when plans changed–even in 2020.


Paid Social

Borrowed Instagram’s native features to create a Positively Radiant social campaign.

Influencer Social Campaigns

Led and directed influencer-focused social campaigns.


Print Ads

Created for People, Cosmopolitan, Elle, InStyle, Women’s Health and others


In-Store Displays

Created masterbrand in-store displays that emphasize the power of nature’s ingredients + Aveeno’s real science